Connect Claude, ChatGPT, Codex, or any compatible AI client to MarketBetter. Find buyers, read intent, build plays, coordinate outreach, and analyze pipeline— from one secure conversation.
“Find 25 cybersecurity accounts showing intent, identify the right revenue leader, and prepare a two-channel play. Keep it in draft.”
MarketBetter operator
Live API · workspace scoped
swagger_discoverFound audience, signal, and workflow operations
swagger_inspectChecked required fields and review state
api_callPrepared the audience and unpublished play
25 accounts · 25 contacts · email + LinkedIn · ready for review
3
adaptive meta-tools
1,100+
live API operations
OAuth 2.1
secure sign-in
Live
feature discovery
Works where your team already thinks
The complete motion
MarketBetter MCP is not a thin contact lookup. It gives your assistant a permission-aware path across the GTM work already available in MarketBetter.
Find
Turn a market brief into people, companies, personas, saved audiences, and a working TAM without rebuilding filters by hand.
“Find revenue leaders at Series B security companies and save the audience.”
Prioritize
Read website activity, live visitors, job changes, hiring, champion moves, LinkedIn mentions, and connected intent data in context.
“Which target accounts showed the strongest buying signals this week?”
Understand
Enrich people and companies, run custom research agents, and bring approved context files into the work.
“Research these ten accounts and add a concise reason to reach out now.”
Build
Create, inspect, update, and monitor multi-step plays with templates, agents, timing, and review points.
“Prepare a three-step outbound play for this audience. Keep it in draft.”
Engage
Manage email, LinkedIn outbound, voicemail, dialer, and power-dialer operations through the same connection.
“Add a voicemail step after the second email and show me the final draft.”
Coordinate
Work with connected CRM data, integrations, webhooks, workspaces, tasks, notes, and opportunity context.
“Sync the approved contacts and create follow-up tasks for the account owners.”
Learn
Summarize performance, inspect results, compare workflows, and connect activity to opportunities and pipeline.
“Compare reply and meeting rates for my active plays and flag the outliers.”
Expand
Reach MarketBetter’s AI SEO, content, chatbot, conversation-flow, and visitor-engagement capabilities when the work calls for them.
“Show the SEO opportunities ready for review, then summarize chatbot demand.”
Availability is governed by the connected user’s MarketBetter workspace role and the permissions enforced by each API operation.
Three tools, by design
Dedicated tool catalogs go stale. MarketBetter’s MCP searches the live API, understands the exact operation, then makes the authenticated call. When the product grows, the connector grows with it.
swagger_discoverSearch the live MarketBetter API catalog by goal, keyword, path, summary, or product area.
swagger_inspectRead the exact parameters, request body, response shape, and examples before making a call.
api_callCall the authenticated operation—GET by default, or an explicit write method when a change is required.
No connector release required for every feature
Newly documented MarketBetter operations become discoverable through the same flow.
Ask for outcomes
The assistant plans across MarketBetter operations underneath, while your team stays focused on the brief, the evidence, and the result.
“Find 30 Heads of Sales at US IoT companies with 50–500 employees and save them as “IoT revenue leaders.””
MarketBetter
Audience saved with 30 matched contacts and the targeting criteria attached.
discover → inspect → call“Rank my target accounts by recent intent, explain what changed, and give me the five I should work today.”
MarketBetter
Five accounts prioritized with the page activity, hiring, and champion signals behind each rank.
discover → call“Prepare email and LinkedIn outreach for the audience I approved. Use the security proof points and keep everything unpublished.”
MarketBetter
Draft workflow prepared for review. No messages sent and no workflow published.
discover → inspect → call“Compare my active workflows, find the biggest drop-off, and list the three changes most likely to improve meetings booked.”
MarketBetter
Performance summarized with the highest-friction step and three evidence-backed experiments.
discover → callConnect in minutes
Add MarketBetter as a remote MCP server in your AI client. Sign in with your MarketBetter account and approve the connection—no API key pasted into a config file.
Add a custom MCP connection
Open the connector or MCP settings in your AI client.
Paste the MarketBetter endpoint
The client discovers the OAuth configuration automatically.
Sign in and ask
Approve access, then begin with a read-only MarketBetter question.
Remote Streamable HTTP
https://mcp.marketbetter.ai/mcpOAuth 2.1 + PKCE
Browser consent instead of credentials in config.
Role-aware access
Every call uses the connected user’s permissions.
Workspace isolation
The API scopes reads and writes to the workspace.
Structured contracts
Exact schemas are inspected before execution.
The universal api_call tool is marked as potentially destructive, so compliant clients can ask for approval before calls.
FAQ
What the connector can reach, how it stays current, and how access is controlled.
It is a hosted Model Context Protocol server that lets compatible AI assistants discover and call MarketBetter operations on a user’s behalf. It connects the assistant to the same live API surface that powers the MarketBetter product.
MarketBetter MCP