Playbooks that you can put to work today!

Explore sales & marketing plays that can help you get promoted

Used by top enterprise companies

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Best Performing Playbooks

Beginner

Automate Email Scanning & Follow-Ups to Keep Leads From Falling Through the Cracks

What this Playbook does

Automatically scans Gmail and Outlook inboxes
AI-powered follow-up drafting in your voice
95% less manual triage
100% of replies drafted automatically with context
Email ScanningFollow-upsAutomationInbox Management
Intermediate

AI-Powered Content Analysis & Categorization

What this Playbook does

Auto-categorizes blog content by funnel stage
Identifies product mentions and verticals
Exports results to Google Sheets automatically
Content AnalysisAIAutomation
Advanced

Lead Scoring with AI

What this Playbook does

AI-powered predictive scoring
Behavioral and demographic analysis
Real-time score updates
Lead ScoringAIPredictive

All Playbooks

Beginner

Automate Email Scanning & Follow-Ups to Keep Leads From Falling Through the Cracks

What this Playbook does

Automatically scans Gmail and Outlook inboxes
AI-powered follow-up drafting in your voice
95% less manual triage
100% of replies drafted automatically with context
Sales
Beginner

Never Miss a Follow-Up: Two-Step Email Sequence That Runs Itself

What this Playbook does

Two-step automated email sequence
AI-powered research and personalization
Consistent follow-up timing
Reduces manual admin work by 95%
Sales
Beginner

Post-Event Follow-Up

What this Playbook does

Automates post-event follow-up
Segments leads by engagement level
Personalizes outreach at scale
Marketing
Beginner

Automate LinkedIn Prospecting and Build Richer Connections

What this Playbook does

One-click LinkedIn profile capture
Automatic email finding and validation
AI-powered personalization insights
Chrome extension for seamless workflow
Sales
Intermediate

AI-Powered Content Analysis & Categorization

What this Playbook does

Auto-categorizes blog content by funnel stage
Identifies product mentions and verticals
Exports results to Google Sheets automatically
Marketing
Intermediate

Automate Your Video Email Campaigns with marketbetter x HeyGen

What this Playbook does

Generates personalized videos automatically
Integrates with HeyGen for AI video creation
Increases email open rates by 85%
Triples reply rates vs text-only emails
Sales
Intermediate

Proactive Pounce — Start Live Chats from Slack or Teams

What this Playbook does

Start live chats directly from Slack or Teams
Target high-intent visitors with ICP filtering
One-click conversation initiation
Real-time visitor alerts with context
Sales
Advanced

Lead Scoring with AI

What this Playbook does

AI-powered predictive scoring
Behavioral and demographic analysis
Real-time score updates
Sales Ops