AiSDR Pricing Breakdown 2026: Real Costs, Hidden Fees & What $900/Month Actually Gets You
AiSDR positions itself as "your first AI SDR" — an automated outreach agent that finds leads, writes emails, and books meetings. They've built a loyal following with 250+ companies and 76 G2 reviews.
But at $900/month minimum with quarterly billing, AiSDR isn't cheap. And the pricing page doesn't tell you everything you need to know before signing up.
We dug into the actual plan details, calculated the per-message costs, and mapped out what you're really paying for at each tier.
AiSDR Pricing Plans (February 2026)
AiSDR offers two primary plans plus custom enterprise pricing. All plans are billed quarterly — no monthly option.
Explore Plan — $900/month
Billed quarterly ($2,700 upfront) or annually at $8,640/year
This is AiSDR's entry-level offering, designed for small teams testing AI outreach:
| Feature | Included |
|---|---|
| Lead search credits | 1,200/month |
| AI messages (email + LinkedIn) | 1,200/month |
| Expected meetings | ~3/month |
| AI-researched emails | ✅ |
| LinkedIn messages + connection requests | ✅ |
| AI prospecting with intent signals | ✅ |
| LinkedIn engagement tracking | ✅ |
| Dedicated GTM engineer | ✅ |
| Email setup + warmup | ✅ |
| 24/7 Slack support | ✅ |
Cost per message: $0.75
At $900/month for 1,200 messages, you're paying 75 cents per AI-generated message. That's significantly higher than traditional sequencing tools but includes the AI writing, lead sourcing, and infrastructure.
Cost per meeting: ~$300
AiSDR projects about 3 meetings per month on the Explore plan. At $900/month, that's roughly $300 per meeting booked. Depending on your deal size, that could be excellent or painful — a $50K deal makes it a no-brainer, but SMB-focused teams with $5K deals might struggle with the math.
Grow Plan — $2,500/month
Billed quarterly ($7,500 upfront) or annually at $24,000/year
The most popular plan, built for teams that have validated outbound and want to scale:
| Feature | Included |
|---|---|
| Lead search credits | 4,500/month |
| AI messages | 4,500/month |
| Expected meetings | ~11/month |
| Everything in Explore | ✅ |
| AI videos in messages | ✅ |
| AI voice notes (LinkedIn) | ✅ |
| AI account scoring (HubSpot/Salesforce) | ✅ |
| Biweekly check-ins | ✅ |
Cost per message: $0.56 (30% cheaper than Explore)
Cost per meeting: ~$227
The Grow plan is where AiSDR's unit economics start to make sense. You get 3.75x the messages for 2.78x the price.
Enterprise Plan — Custom Pricing
For organizations needing higher volume, custom compliance, and dedicated support. Includes website visitor tracking, priority feature requests, and a dedicated FTE. Billed quarterly with net-30 terms.
The Real Cost: What AiSDR Doesn't Tell You
1. Quarterly Billing Means Upfront Commitment
Unlike most SaaS tools with monthly billing, AiSDR requires quarterly payment upfront. That's $2,700 minimum before you see a single meeting booked. For a startup testing AI SDR, that's a meaningful cash commitment.
2. Follow-Up Messages Count Against Your Quota
AiSDR's 1,200 messages per month isn't 1,200 prospects. Follow-up emails in a sequence also count. A typical 5-touch sequence means you're really reaching about 240 new prospects per month on the Explore plan.
3. No Free Trial
There's no way to test AiSDR without paying $900. Competitors like Apollo offer free tiers, and even premium tools like Amplemarket provide trial periods.
4. Deliverability Ramp-Up Takes 30-60 Days
AiSDR includes email warmup, but new mailboxes need 30-60 days to reach full sending capacity. Your first month of a quarterly commitment may produce limited results while infrastructure warms up.
5. Limited Workflow Customization
G2 reviewers consistently mention that AiSDR's playbooks are pre-built. You can't deeply customize signal logic or create complex branching sequences. For teams with sophisticated outbound processes, this is a real limitation.
AiSDR vs MarketBetter: Price-to-Value Comparison
| Factor | AiSDR Explore | AiSDR Grow | MarketBetter Growth |
|---|---|---|---|
| Monthly cost | $900 | $2,500 | $1,500 |
| Billing | Quarterly | Quarterly | Monthly |
| AI outbound messages | 1,200 | 4,500 | 25,000 actions |
| SDR seats | N/A (AI-only) | N/A (AI-only) | 5 seats |
| Website visitor ID | ❌ (Enterprise only) | ❌ (Enterprise only) | ✅ |
| Smart dialer | ❌ | ❌ | ✅ |
| AI chatbot | ❌ | ❌ | ✅ |
| SDR playbook/dashboard | ❌ | ❌ | ✅ |
| LinkedIn automation | ✅ | ✅ | ✅ |
| Lead sourcing | ✅ | ✅ | ✅ (enrichment credits) |
| CRM integration | HubSpot | HubSpot/Salesforce | HubSpot/Salesforce |
The fundamental difference: AiSDR replaces your SDR entirely with an AI agent. MarketBetter gives your human SDRs superpowers — telling them exactly who to contact, what to say, and when to call.
If you have zero SDRs and want to automate everything: AiSDR makes sense.
If you have SDRs (or plan to hire them) and want to multiply their output: MarketBetter is the better investment.
Who Should Use AiSDR?
Good fit:
- Startups with no SDR team and limited budget for headcount
- Companies testing outbound for the first time
- Teams that want fully hands-off email and LinkedIn prospecting
- Organizations targeting enterprise accounts where 3-11 meetings/month at $300/meeting is acceptable ROI
Not a good fit:
- Teams that need phone outreach (AiSDR has no dialer)
- Companies with existing SDRs who need workflow optimization
- Organizations that need website visitor identification
- Teams with deal sizes under $10K (the per-meeting cost doesn't pencil)
Bottom Line
AiSDR is a legitimate AI SDR tool with real traction — 250+ customers, strong case studies, and transparent pricing. At $900/month with quarterly billing, it's not the cheapest option, but it's significantly less than hiring a human SDR ($6,000+/month fully loaded).
The question isn't whether AiSDR works — it does. The question is whether you need an AI replacement for SDRs or an AI platform that makes your SDRs dramatically more effective.
For teams exploring AI outreach without hiring: AiSDR's Explore plan is a reasonable starting point, though the quarterly commitment and lack of trial period make it a leap of faith.
For teams that want the full SDR toolkit — visitor ID, dialer, chatbot, playbook, AND outbound automation: book a MarketBetter demo and see the difference between an AI agent and an AI-powered SDR platform.